Kevin Rabinovitch, director of sustainability for Mars North America, warns CPGs and converters to look beyond the direct impacts of their material and process choices, Converting Magazine reports. Mars, for instance, has analyzed the GHG emissions from the virgin production, recycling and disposal of four kinds of paperboard, eight types of plastic, glass, steel and aluminum.
Barbara McCutchan, director of enterprise stewardship and sustainability at paperboard-packaging company Meadwestvaco Corp., says sustainable packaging must equally protect the product and promote the brand. Renewable and non-renewable resources are investigated by MeadWestvaco to guarantee fiber sourcing via forest certification.
Sustainability was present in nearly each and every booth at last month’s Packaging Summit in Chicago, Barry Sanel of Barry Sanel Packaging Advisors wrote in a recent EL column.
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